Unlocking Taiwan’s Market: Expert guidance and SME experience

Discover the exciting opportunities in the Taiwanese high-tech and microelectronics market! Taiwan is a global technology leader and one of the largest semiconductor producers worldwide. In our webinar, we’ll show you how to seize these opportunities, export to Taiwan, and establish your presence in this innovative market. Benefit from practical insights from a market expert and real-world experiences of a SME that is already successfully operating in Taiwan.

Agenda

• Introduction: The Taiwanese Paradox
• The Taiwanese Approach to Innovation
• Exporting to Taiwan or Leveraging Taiwan as a Gateway to Global Markets

Speaker

Dr. Eva Langerbeck, Chief Representative and Executive Director German Trade Office in Taipei

Dr Eva Langerbeck is the Chief Representative and Executive Director of the German Trade Office in Taipei. IHK Taipei is the German Trade Office in Taipei, serving as the representative office of the German Chambers of Industry and Commerce (AHK) in Taiwan, promoting bilateral trade and economic relations between Germany and Taiwan. With extensive experience in international trade relations, Eva previously held key leadership positions at the Malaysian-German Chamber of Commerce and Industry (MGCC), where she significantly enhanced trade exchange between Germany and Malaysia. Dr Langerbeck holds a PhD in Islamic Studies from the Free University of Berlin and has an academic background in research and university teaching. Dr Langerbeck is committed to deepening the economic ties between Germany and Taiwan and strengthening Taiwan's position as a critical hub in the global supply chain.

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Rockson Kiang, Managing Director camLine Taiwan

Rockson joined camLine in 2017, and he is currently responsible for camLine Taiwan operations and business development for customer implementation of LineWorks MMS for semiconductor backend.

He specializes in quality assurance, technical support, and project execution, with over 20 years of experience in product development, project management, and global marketing strategies in the IT industry and high-tech manufacturing. Rockson is deeply passionate about assisting customers in resolving their pain points while also adding value to their manufacturing operations.

Silicon Eurocluster

The webinar is part of Silicon Saxony's Silicon Eurocluster project, an initiative to promote cooperation and knowledge exchange between European high-tech regions. A key objective of Silicon Eurocluster is to support European SMEs in accessing international markets and learning from global technology leaders. This enables companies to strengthen their competitiveness and utilise new business opportunities in innovative markets worldwide.